Pontypridd United FC is a Welsh football club, based in Pontypridd, with a strong history and local community that has supported their journey for years. The club currently plays in the Cymru Premier and has strong aspirations for the future. Pontypridd  were looking for a promotional video to showcase their academy, alongside capturing the overall culture and values of the club, and what they’re looking to achieve moving forward. We interviewed their players whilst also capturing the feeling of attending a match, which we covered under our sports video production services.

Thinking about your audiences perspective, what are they looking for when trying to learn about your business? Promotional videos are generally designed to be insightful and build trust, ensuring your audience knows what you do and how they can be involved, connecting on a deeper, more authentic level than walls of text and images. These can be ideal as ever-green creative assets to use for years, not for a couple weeks or months and then throwing in the bin. A key promotional video is vital to any brand, whether it’s a B2B or B2C, law firm or animal charity, having that key video that engages people and builds trust can be a game-changer for marketing, sales and overall awareness efforts. When it comes to sports video production, it’s about capturing the passion.

Attention spans are short – we ensure you get your message across effectively, especially when it comes to companies promotional videos. We believe video is about storytelling, and your brand stories can directly or in-directly showcase your organisation, explain how you make a difference, the values that matter most to you, discuss your unique selling points, all in order to achieve more sales and increase your brand awareness. Overall, building trust and connecting emotionally. We’ll ensure we do the competitor analysis and brainstorm ideas to ensure you stand out in video.